Department of Marketing

About Department


Idongesit Oto Eshiet

Head Of Department

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Brief History of Department of Marketing

Akwa Ibom State University (AKSU) formerly known as Akwa Ibom State University of Technology (AKUTECH) was established by the enactment of University law on September 15, 2009, and converted from a university of technology to a conventional university with a multiple campus system. Thereafter, the department of marketing was officially established at Obio-Akpa campus, under the faculty of Social and Management Sciences to officially commence academic activities in 2010/2011 academic session.

Philosophy of the Program

Our philosophy as a department is to develop and train efficient and effective human capital that could fit into the 21st century work environment; in private, corporate and public sectors respectively.

Mission Statement

Our mission is to provide enabling environment for effective teaching, learning, research and community service. To equip our students with conceptual, mental and practical skills required in finding solutions to recurring marketing challenges in organizations and the entire society. 

Vision Statement 

To equip and develop students with effective skills that could enhance their capacities, self- reliance and enable them compete effectively in the global marketplace.

Objectives of the Department of Marketing

The core objectives of marketing department include the following;

  • To expose students to basic marketing principles, concept and qualitative information that could enable them succeed in relevant sectors of the economy.
  • Inspire students to appreciate marketing as a discipline that is highly required in all facet of human endeavor; and as a tool for economic growth and development.
  • To encourage student to actualize their dreams in pursuit of advanced studies in marketing and related discipline; that could enhance their ability to effective contribute and compete nationally and in the global market place.

Departmental Information



VISION

To keep aflame the pursuit of knowledge excellence and the spirit of enquiry and to produce highly qualified graduates who will be useful to themselves and humanity


MISSION

To provide qualitative education and community service through pragmatic teaching research and learning methods that will enable the students to acquire the knowledge and skills necessary to solve problems and promote the sustainable socioeconomic and political development of a humane society


Admission Requirement

Download the Admission Requiremnent for both UTME and O-level for the department

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Course Structure

Download the Course Structure

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News/Events


  • SCHOOL CALENDAR FOR SECOND SEMESTER

    Second Semester Academic calendar.

    Click Here to download the calendar.

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  • 2021/2022 (SUPPLEMENTARY) ADMISSIONS

    This is to inform all candidates who have not yet uploaded their O’level results to visit the nearest JAMB

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  • PG ADMISSIONS

    Applications are invited from suitably qualified candidates for admission into the Postgraduate programmes of Akwa Ibom State University for the

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    Our Staff


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    Dr. Imoh Charles Uford

    Lecturer I

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    Prof. Nkanikpo Ibok Ibok

    Professor

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    Dr. Aniebiet Etuk,

    Senior Lecturer

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    Dr. Abasiama Asuquo Mfon

    Lecturer II

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    Mr. Ime Ene Bassey

    Assistant Lecturer

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    Prof. Anietie Benson Akpan

    Professor

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    Dr. Sunday John Akpan

    Senior Lecturer

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    Dr. Idongesit Oto Eshiet

    Lecturer I

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    Dr. Okokon Bassey Attih

    Lecturer I

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    Mrs. Justina Ekom Ekong

    Lecturer I

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    Dr. Idongesit Oto Eshiett

    Lecturer I

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