Profile Information

Etuk, Aniebiet

Senior Lecturer

Basic Information

  • Etuk, Aniebiet
  • 08023502118
  • aniebietetuk@aksu.edu.ng
  • Senior Lecturer
  • Marketing
  • Academic Staff

Profile


DR. ANIEBIET ETUK is a Senior Lecturer in the Department of Marketing, Akwa Ibom State University, he is a consultant and a scholar specializing in service/electronic marketing and entrepreneurship. He is a member of American Marketing Association, member National Institute of Marketing in Nigeria and a member, Institute of Operation Research of Nigeria. He is the coordinator of entrepreneurial studies AKSU, the pioneer Head of Department of Marketing, AKSU, Secretary AKSU Journal of Management Sciences, Director, Akwa Ibom State University Consultancy Service with several articles, book chapters and conference papers to his credit.



Research Area


DR. ANIEBIET ETUK, a Senior Lecturer in the Department of Marketing, Akwa Ibom State University. My research area is service/electronic marketing

Publications


F.    Publications
 
1              Etuk, A. J. & Anyadighibe, J.A (2022) Service quality delivery on consumer’s choice of fast food outlets. International Journal of Research Findings (IJRFEST) Vol 4 No 1 January, 2022
 
2              Etuk, A. J. (2022) Trade sales promotion and distributors’ performance of fast-moving consumer goods (FMCGS). International research Journal of Management, IT & Social Sciences.
  
3             Etuk, A. J.  (2021) Effect of Promotional Mix on the Marketing of Insurance Services: Journal of Business and Management Studies (JBMS) VOL:3 ISSUE: 2, ISSN: 2709-0876 DOI: 10.32996/jbms Journal Homepage: