Mr. Ime Bassey is a Lecturer and academic researcher with  Department of Marketing, Faculty of Management Sciences, Akwa Ibom State University,. He holds a B.Sc. in  Marketing (second class upper Division) and M.Sc. in Markeitng for Michael Okpara University. He has very good research and data analysis skills, highly creative and imaginative thinking, excellent written and verbal communication skills as well as innovative approach to problem solving. He has industry many academic publications in both local and international Journals.  A member of National  Institute of Marketing of Nigeria (NIMN). He his computer literate with ICDL certifications in online collaboration, ICT in Education, Cyber security etc. He is very passionate about research and  open for collaborations within his research interests.